Enfold Design Practice
FounderWe specialize in creating meaningful and practical projects that fit our clients' goals, from concept and art direction to final production.
August 2017 – present Turanga Group - Almaty, Kazakhstan
Creative Director
Phase 1 Concept & Strategy (6 months)
• Worked alongside Steiner Sarnen Schweiz AG and Eco.Id to create the emotional masterplan for the first Visitor Center in the Ile-Alatau National Park.
• Created presentation decks for investors and general public.
• Developed a new scalable visual identity system for the parks to elevate the interest and awareness of these living treasures .
Phase 2 Implementation (12 months)
• Created informational brochures, signage system, workshops and marketing materials based on the new visual identity system.
• Designed scaled souvenir shop for all visitor centers, directed the construction, sourced products.
• Directed internal team to follow a single strategy of the emotional masterplan strategy and visual style guide.
March 2020- November 2021BLVD X - Almaty, Kazakhstan
Art Director
May 2018 – February 2019 Pentagram - NYC, United States
Graphic Designer
Designed ongoing campaigns and wayfinding systems
June 2016 – June 2017